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Latin American Economy & Business - January 2017 (ISSN 1741-7430)

Region: Social media reaches the poor

The spread of social media throughout Latin America has been so extensive that it has penetrated significantly into previously socially and economically excluded sectors of the population. This is one of the main conclusions of a new study carried out for Spanish newspaper El País by the Institute for the Integration of Latin America and the Caribbean (INTAL).

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